Deputy of Look-out Afghanistan Market Organization Meets with Executive Director of the Afghanistan Chamber of Commerce and Investment

· A10BB Team

The Deputy of Look-out Afghanistan Market Organization (LAMO) met with the Executive Director of the Afghanistan Chamber of Commerce and Investment (ACCI) at the chamber’s headquarters to discuss LAMO’s dedicated programs for Afghanistan’s private sector. During the meeting, the LAMO Deputy introduced the organization and provided information about its specialized program for Afghanistan’s private sector. He also shared details of the Afghanistan 10 Best Brand (A10BB) program with the Executive Director of ACCI. The Executive Director of ACCI welcomed the design and implementation of the Afghanistan 10 Best Brand (A10BB) program, describing it as one of the essential needs of the Afghan market. He also expressed his appreciation to LAMO for developing and implementing the program. He further expressed concern over the absence of similar standard programs focusing on Afghanistan’s private sector, noting that the lack of such initiatives has contributed to Afghanistan’s market being less recognized compared with the markets of countries in the region. The Executive Director emphasized that the Afghanistan 10 Best Brand (A10BB) program could effectively introduce reputable companies and investments operating in Afghanistan to national and international markets. He described the implementation of the program as an important step toward promoting healthy competition among investors and improving the quality of products and services in the Afghan market. The LAMO Deputy also emphasized that implementing such a program is an essential need for Afghanistan’s market and called for cooperation and coordination among all government institutions, chambers, and organizations working in support of Afghanistan’s private sector. The Executive Director of ACCI expressed his readiness to provide the necessary cooperation for implementing the program. He also called on LAMO to establish broader frameworks for the participation and integration of sectoral unions and other relevant stakeholders within Afghanistan’s private sector. At the conclusion of the meeting, the Executive Director of ACCI proposed the signing of a long-term cooperation agreement between LAMO and ACCI. The proposal was welcomed by Look-out Afghanistan Market Organization (LAMO).